One channel.
Every system.
Ask in plain English for anything your team would do on a computer, including requests that span several systems at once. Anything that touches money or customers waits for your yes.
Thread · #coastline-physio
The new Pilates timetable is on a preview link:
preview.coastlinephysio.com.au/pilates
Reply approve to publish it.
Your website
Ask for a change, see it on a preview link, approve it and it's live. No quote, no waiting a week.
Thread · #coastline-physio
Webinar list built in HubSpot: 37 contacts who asked about Pilates since May.
2 new records added, 1 duplicate merged.
Reply send to email the invite.
Your CRM
Contacts found, lists built and records updated in HubSpot, without anyone typing it in.
Thread · #coastline-physio
INV-2231 ($1,240) is 14 days overdue. Second reminder drafted in your words.
INV-2219 paid this morning and matched in Xero.
Reply approve to send the reminder.
Your inbox and admin
Emails sorted with replies drafted, invoices chased, receipts filed in Xero against the right job.
Each vendor's built-in AI only works inside its own tool, and do-it-yourself agent platforms leave the setup to you. Feltlab does the connecting, the approvals and the support.
What comes off your plate.
Inbox triage
Every email sorted, routed to the right person and answered with a ready-to-send draft. Proven in Bloc, where every owner email becomes a tracked job.
Document processing
Invoices, receipts and forms read and filed into Xero, your spreadsheets or your CRM. No more copy and paste on a Friday afternoon.
Client and staff onboarding
Welcome packs, forms, accounts and reminders sent in the right order, so new people are ready on day one without anyone chasing.
On-brand content
Quotes, follow-ups, review replies, social posts and newsletters drafted in your tone. You read it, tweak it if you like, and send.
Compliance tracking
Licences, insurance and contractor paperwork watched for expiry, with renewals chased well before anything lapses.
Data cleaning
Duplicate contacts merged, phone numbers and addresses standardised, gaps flagged. Then kept that way, so your reports are right.
Built for your
kind of business.
Trades
Quotes out tonight. Paid without the chase.
See the workflows
Builders and renovators
Claims on time. Variations billed.
See the workflows
Accountants and bookkeepers
Documents chased. Deadlines kept.
See the workflows
Mortgage brokers
First to the lead. Nothing missed at settlement.
See the workflows
Property managers
Maintenance sorted. Arrears chased.
See the workflows
Real estate agents
Enquiries answered. Vendors updated.
See the workflows
Conveyancers and small law firms
Matters chased. No date missed.
See the workflows
Allied health clinics
Patients recalled. Enquiries booked.
See the workflows
Saves time
The inbox that
sorts itself.
Every message is read, labelled and sent to the right person, with a reply drafted for anything routine. You open your inbox to decisions, not admin.
- Sorted and routed
- Replies drafted
- Urgent items flagged
Sarah
Today at 7:02 AM
@Coastline Agent sort this morning's inbox and tell me what needs me.
Coastline AgentAGENT7:04 AM
Completed
Inbox sorted: 23 emails this morning.
4 new-patient enquiries booked or replied to. 3 supplier invoices filed in Xero. 11 newsletters archived.
Needs you: a health fund query from Rachel and a WorkCover form due Friday.
4 replies drafted. Reply approve to send them.
Visibility
Know how the week
went, every Monday.
A short, read-only summary of leads, cash, reviews and anything that needs you, posted to your channel before you've had your coffee.
- In your channel every Monday
- Read-only and safe
- Flags what needs you
Sarah4:52 PM
Coastline AgentAGENT4:53 PM
Done. Tuesday 2pm with Tom in Cliniko, and Rachel has the confirmation.
Coastline AgentAGENT7:00 AM
Good morning, Sarah. Last week:
Revenue $18,420, up 12%. 31 new enquiries, 9 booked. 6 new reviews, average 4.8.
Needs you: public liability insurance renews in 21 days. 2 invoices over 30 days ($2,580).
Nothing else is waiting on you. Full numbers in Xero.
Reputation
Reviews you can
keep up with.
Happy customers are asked for a review at the right moment. Good reviews get a warm reply in your voice, and a bad one reaches you straight away.
- Review requests
- Drafted replies
- Bad review alerts
Sarah5:10 PM
Coastline AgentAGENT5:11 PM
Sent to 9 patients, with your usual note.
Coastline AgentAGENT6:40 AM
Two new Google reviews overnight.
★★★★★ “Turned up on time and left the place spotless.” Reply drafted in your voice.
★★☆☆☆ “Waited two days for a callback.” Flagged to you, with a suggestion to call today before replying.
Reply approve to post the first reply.
Win more
Answer every lead
Every enquiry gets a thoughtful reply in minutes, day or night, so fewer jobs slip to the next business on Google.
Create more
Publish every week
Posts, newsletters and case studies drafted in your voice from the work you already do. You approve, it goes out.
Grow more
Quote more jobs
Site notes and photos become draft quotes the same day, so you can say yes to more work without more late nights.
Effortless audit.
Fixed-price build.
It starts with a free 15-minute call. The audit maps how you already work, and the automation is built around it.
- 01
Free call
15 minutes, freeA quick chat about where the week goes and whether there's a fit.
- 02
Workflow audit
$1,000 + GSTAround half a day in person, mapping how work really moves through your business. Sign the build within 60 days and $500 + GST comes off it.
- 03
Agent setup
$1,000 + GST, one timePaid once, before the first workflow is built.
- 04
Build
$2,000 to $10,000 + GSTOne fixed-price quote from the audit, never an hourly meter.
- 05
Ongoing care
From $800 + GST a monthRunning, support and up to three hours of changes a month. Smaller businesses with clear workflows can skip the audit and start on Agent Starter, from $400 + GST a month: see the industry pages.
Your own private server
Your automations run on a server set up for your business alone, never shared with another client.
Only what a step needs
Your records stay on your server. When a step needs AI, only the information for that step is sent.
Never used to train AI
AI requests only go to providers that don't train on your data or keep it, and any that would are blocked.
You approve what matters
Money, bookings and messages to customers wait for a yes from you or your team.
Every action logged
A plain-English record of everything it read, wrote and sent, so you can always check what happened.
Ring-fenced AI keys
Your business gets its own AI keys with spending limits, so usage is separate, capped and visible.
Slack
Google Workspace
Microsoft 365
HubSpot
Xero
MYOB
WhatsApp
Pipedrive
ServiceM8
simPRO
Tradify
Cliniko
Nookal
PropertyMe
Rex
JobAdderTools Feltlab works with, not partners or endorsements.
Questions
What happens to my data?
It stays on a private server set up for your business alone, separate from every other client. When a step needs AI, only the information that step needs is sent, and only to AI providers that don't train on your data or keep it. Every action is logged, so you can always see what was read and sent.
What can it access, and can I switch it off?
Only what each workflow needs, connected through your own accounts. Anything involving money, bookings or customers waits for your approval. You can revoke its access at any time from the apps it connects to, and it stops. There's no lock-in.
Do I need new software, or to change how we work?
No. Everything is built around the way you already work and the apps you already pay for, like your email, calendar, Xero and spreadsheets. Your team keeps working where they always have; the repetitive steps just stop needing them. If something new would genuinely help, you'll hear why before it's suggested.
What happens in the audit?
Around half a day in person with you and your team, mapping how work really moves through your business and where hours and money leak. From it you get one fixed-price quote for the build. The audit is $1,000 + GST and you keep the plan whatever you decide. Go ahead with the build within 60 days and half the fee, $500 + GST, comes off the build price.
Is there a setup fee?
Yes. A one-time agent setup fee of $1,000 + GST applies before the first workflow is built. This is separate from the audit and the fixed-price build.
Will it sound like us?
Yes. Everything it writes is shaped by your past emails, posts and brand rules, and tested on real examples before it goes live. Anything customer-facing waits for your approval until you're happy to let it run.
What if it gets something wrong?
Anything that matters, like money, bookings or messages to customers, goes past a person first. Every workflow is monitored and logged, and issues are fixed fast.
What does it cost each month?
Ongoing care is a monthly retainer for running, support and changes, with AI usage included within fair use. Agent Starter is from $400 + GST a month with three workflows and an hour of changes; after an audit and build it's from $800 + GST a month with up to three hours. The exact figure is in your quote before anything is built.
Will this replace my staff?
It replaces the repetitive part of their week. Your team spends less time on copy and paste and chasing, and more on customers and the work you hired them for.
Let's find your busywork.
Start with a free 15-minute call. If there's a fit, the audit shows exactly what to automate and what it's worth.
Jason Corbett, founder
Your one contact from first call to launch.